When leaving home for the first time, many college students will have their first experience doing laundry. Indicia partnered with Jetz (a provider of laundry room equipment and services to colleges and universities throughout the Midwest) to create these pocket-sized guidebooks to educate students on how to do laundry. A mock college curriculum was developed (a Master of Arts degree in Laundry Administration) with courses related to each area of laundry knowledge and expertise.
Ryan Hembree / Creative Director
Brandon Bennett / Designer, Illustration
Sarah Mote / Copywriter